Shop Talk

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Rent, buy, sell designer shoes at Just-Soles.com

New shoe rental site Just-Soles.com celebrated their launch

New shoe rental site Just-Soles.com celebrated their launch Monday night with a shoe-filled soiree in Manhattan. (June 24, 2013) (Credit: Meghan Giannotta)

Every fashionista dreams of strutting her stuff in designer shoes, but spending hundreds or thousands on a statement pair of heels you'll wear to a party or two is just not practical. Now, thanks to new online shoe rental company Just Soles, those Jimmy Choos will finally be within reach.

Inspired by Rent the Runway and eBay, Just-Soles.com lets shoe lovers rent, buy and sell designer shoes straight from each others' closets. 

It's free to register and upload photos showing off the pieces in your collection you're willing to rent or sell.  "Ladies, you rent out your shoes for 2 months and you just paid for those stilettos!" the site says.

Shoe lover Heather Holt created the website to benefit both shoppers who will enjoy showing off their rented Louboutins on a big night out, and shopaholics whose shoe collections are getting just a tad too big.

“I wanted to create a virtual closet for all shoe lovers to utilize,” Holt said. “Allowing them the opportunity to buy, sell and rent shoes from each other.”

Just-Soles.com currently has a variety of styles available including designs by Brian Atwood, Marc by Marc Jacobs, Jimmy Choo, Manolo Blahnik, Prada, and Christian Louboutin, but that’s just the beginning. The merchandise available on the site will change daily as users post their designer gems.