Technology rules at the 2013 Toy Fair
Photo credit: Handout | The Mercedes-Benz by Silverlit is a Bluetooth remote-control car that also doubles as a speaker system with music streaming through owner's iTunes library; for ages 8 and up. It's due out in the fall; suggested retail price: $129.99.
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The 110th American International Toy Fair this week at the Javits Center continues the trend of melding online apps and physical toys that emerged at last year's event.
But this year, the toymakers do it better, say several toy industry experts.
Last year it was exciting just to see the toy industry respond to the Web and start to combine physical and virtual worlds, says Laurie Schacht,...
